| Content Development Services |
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Now more than ever, content is King. Whether it's copy for your web site, email newsletter marketing, blogging, or multimedia content development such as podcasts and viral video, TechFeat Consulting can help. We understand how online content works and how people consume it. We've learned a lot along the way. |
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| As professional content developers, we blend your website’s purpose with your customer’s requirements. This winning combination helps you achieve your business goals while encouraging your customer to explore your site further and eventually buy your products/services. |
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| Having years of experience in developing persuasive content that sells, we know exactly what the visitor is looking for and we deliver exactly that. |
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| Here's some ways our experience can help you: |
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| Website Content Development |
We write search engine optimized content for your website that is both search engine friendly and also appeals to your target audience.
Our informative articles for submissions in ezines get you the coveted one way links for the purpose of search engine optimization (SEO) while simultaneously helping spread the word about your products/services online.
We write these articles keeping the latest search engine algorithms (like Latent Semantic Indexing and clustering) in mind. Moreover, they also have a powerful customer appeal that helps them rise above the melee.
With Web 2.0 now revolutionizing the way content is developed, used and shared by users online, the days of static content are gone forever. In these days of blogging, tagging, wikis, viral marketing, forums, podcasting, social networking, and more such user-centric applications, content has acquired an importance like never before.
Users now control their own data and that makes the challenge greater for professional content developers like us to create appealing, persuasive content that makes users want to participate and collaborate.
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| Marketing Content Development |
Content vital for promotion of your products, services and business:
- Compelling Sales Copy: Sales letters and promotional material with effective headlines that highlight the features and benefits of the products/services ensuring better conversions.
- Effective Ad Copy: Ads for pay per click (PPC) campaigns that pre-qualifies and help ensure people who are looking for your products/services click on the ads. This helps in getting better conversions and higher return on investment (ROI).
- Banners & Flyers: Copy for banner ads and email flyers promoting your product, service, event or business – complete with attractive design, animation and compelling ad copy.
- Press Releases: Hi-performance search engine optimized press releases that announce your product, service, event or business venture in a press ready format which is readily accepted by the media world and also comes at the top of search engine results.
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| Content For Viral Marketing |
In the midst of growing cynicism about any form of marketing, word of mouth marketing is taking center stage.
With Web 2.0 coming of age, word of mouth or viral marketing on the web has become an important mode of online promotion.
We write absorbing content for postings in social networking and social book marking sites, blogs, forums etc. that people like to share with friends and acquaintances thus helping in creating a buzz about your products/services. |
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| E-learning Content Development |
Crisp, educative content designed for e-learning solutions that make training fun. While writing content for CBT and WBT we take into account the latest cognitive theories.
Before writing the content we clearly define the learning objectives and their relevance to the learner and accordingly write the content. We incorporate appropriate interactivity and multimedia elements like 2D/3D animations, audio-video etc. in our content. |
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| Multimedia Content Development |
| Audio/Video Content: Audio and video content are much easier to digest and they are becoming much more popular formats online. Be it a podcast or a viral video, TechFeat Consulting has the content expertise to meet your needs. Hi-performance content (including writing story board and script) for sales and corporate presentations, brochures, multimedia animations etc. that helps to position and brand your products and services. |
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| E-newsletters/E-mail Marketing |
Email lives! Good old fashioned email still has a lot of utility left. It is especially suited to direct marketing to consumers, communicating with existing clients and customers, providing updates for Web sites and blogs, or publishing newsletters for clients or the general public. Email remains a great way to build relationships online. TechFeat Consulting has conducted email marketing campaigns to sell products and services, attract new clients or customers, communicate with existing ones, or establish expertise. We can devise the strategy that works best for your needs.
Web Publications: An ongoing online publication can be a great way to build an audience and raise your profile among your targeted audience. TechFeat Consulting has extensive experience with online publishing. |
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| Blog Marketing & Optimization |
| A blog is a great medium for creating a relationship with potential clients and customers by starting conversations with them and create a personal connection through the perceived intimacy and informality of a blog. Blogs can humanize faceless organizations and serve as an invaluable communications tool. Search engines love blogs, so they are fantastic companion to your search engine optimized Web site. And they are a ready made rapid-response vehicle for crisis communications. |
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| Thorough Background Research Gives Your Content The Required Focus. |
We enrich your content with crisp and racy presentation style, a wealth of well-researched information; interesting details, benefits of the products/services and persuasive “call to action”.
We carefully study your company, your products and services, their features and benefits and what you want to achieve through your website or web marketing campaigns.
We also thoroughly study your target audience, their needs and how your competitors are presenting themselves.
Only after that do we develop content that carefully positions your products/services as a cut above the rest, helping you achieve your business objectives and reaching out to your target audience. And it makes the Internet work for your business!
We provide Dedicated Content Development Resource(s) on billing/per hour of work basis. |
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| Request a Quote |
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